Film,
Branded content

Brief
Dove's campaign mission is to create a world where beauty is a source of confidence and not anxiety.

While staying true to the mission of Dove's Real Beauty campaign, we wanted to see if we could also surprise viewers by injecting a little light humour.

Idea
Subverting the #shitwomensay phenomenon, Things Women Never Say uses humour to help us see how we can be so negative when talking about our bodies – and help us see how wrong that is.